The past two years, home security market with the "Green City", "Green Community" project has also ushered in-depth development of a fast start time. Led by the telecommunications operators have been offering such as "Global Eye" for household use such security monitoring system, but also to promote home security market to play a strong supporting role. However, in this context appears to bustling markets, the performance of home security market is tepid. The reason, product prices, technology and appearance become considered a key factor in home security products. How to implement home security product penetration?
Home security should have double meanings, one refers to the safety of life, the second refers to the property.
Traditional home security is to install a passive infrared detector, which is characterized installed in the interior, so the room unattended, its role in the protection of property theft can be achieved.
Currently, the home surveillance camera business model is the IP access platform for all kinds of alarm detection devices. In this mode, the user left arm, trigger the alarm when the unexpected occurs, the alarm information in the form of timely delivery of messages to the user, while the alarm and launch joint IP camera preset rotation, snap pictures, start the video and other procedures. Users receive a text message or mobile phone through the PC to log in and view live video in real time, confirmed to take measures to deal with the user came back disarm.
For the establishment of home security systems, this stage require professional installation and service team. Currently, home security projects are commissioned by real estate developers, Security Contractors to complete. If you wish to purchase property owners after the renovation, construction business owners need to constantly change the location, layout, re-commissioning, who will bear the costs related to the problems caused by developers, contractors, conflicts between the owners. Install alarm detector family for example, if you install active infrared detectors, embedded installation, you can install windows in the entrances and exits along the outside can also be installed outdoors and close to the wall. This will not affect the interior decoration, does not affect the outside appearance, but also to ensure the normal operation of home security systems, so that contractors, developers, owners happy.
As more and more attention given to users of security products, since 2008, sales of home security products, the trend was increasing year by year. At present, buyers of security products because of the awareness is not enough, prices of non-transparent sale generated a wide range of issues, which requires buyers of security products before buying, have a basic understanding of and select trusted brand, and some businesses buy marketing qualification.
Enhance the purchasing power to promote home security product penetration
Video surveillance is currently mainly used in industries and households in close contact with the community, for home monitoring applications is still relatively small. In the "Green City", "peace community" of the policy guidance, with the home network environment continues to improve, increase the spending power of customers, increase security awareness, the increase in independent living home, the domestic home monitoring began to rise.
Economic development, bringing the income level, they provide a lifestyle change. In cities, people choose luxury apartments and villas at the same time, awareness of home security to improve. In??? This from the commercial real estate and construction design and construction of security engineering and the existing "residential security, security, air defense" model, based on the gradual integration of the owners to choose and buy. Home security, home security will also be the same as the family home decoration, home buyers and home buyers become owners after the selection must be considered a family expense.
With the development, security products, buyers have choices, self-purchase, installation possible. However, it should be reminded that the installation location for security products, security set higher requirements, consumers should not blindly buy, should be installed after the first consult, so that security products to achieve the desired effect. Moreover, in the purchase of security products, they should pay more attention to brand, confirmed the authenticity of products.
Home security products to achieve the double meaning of penetration